Leading by Alex Ferguson and Mike Moritz

I recently read the book Leading by former Manchester United manager Alex Ferguson. The book also features an epilogue from Sequoia Capital chairman Mike Moritz. Many of the lessons which Alex shares for running a soccer team are equally valid for running a VC fund.

Specifically, Alex’s insights in areas like talent recognition and motivation, owner management, and media communications helped me consolidate and draw learnings from my experiences over the last few years. I imagine that most of these lessons are equally valid for creative roles other than football management and venture capital which also have very high returns to talent and involve working together with multiple stakeholders.

Featuring many tangible and candid examples, Leading is the best book I’ve read on how to operate in such a role. You can check it out here.


Also published on Medium.